Balancing his signature cowboy aesthetic with a background in fashion, photographer and director Scott Slusher is just as comfortable shooting a Times Square beauty campaign as he is capturing the white-knuckled action of the rodeo. The photographer and motion artist has a degree in fashion design from the Art Institute of Dallas and has been recognized by the Shorty Awards.

Scott’s father, a famous Oklahoma horse doctor, gave him his first film camera, which sparked a lifelong fascination with the rugged beauty of the West. Scott’s imagery tells the stories of grizzled motorcyclists, noble steers, sharp-eyed cowgirls and lifelong artisans. Despite always being in the center of the action, his imagery is less defined by adrenaline-fueled dramatic moments, but rather the controlled burn of a wider narrative. Scott is based in Dallas, Texas and can usually be spotted by his trademark neckerchief.

Select Clients: YETI, King Arthur Baking Co., Dickies, Southern Living, Can-Am, Cavender’s, Prada, Mary Kay Inc., American Hat Company, The Guardian, Medium, JCPenney, Tecovas, KC Jacks, Lucchese, Rios of Mercedes, Justin Boots, Texas Monthly, Ranch Water Hard Seltzer